Our Story
The beginning
It all started with a spilt drink and a terrible day on the course. Eighteen triple bogeys deep, a new idea was brewing. After one too many rounds chasing runaway cans across the fairway, I thought — surely there’s a better way to enjoy a drink while playing golf.
What began as a simple fix — a way to keep your beer close and your vibes intact — soon became something much bigger. A few late-night sketches and failed prototypes later, Scratch Brew was born. Not just a can holder, but a statement: golf can be social, stylish, and not so serious.
Scratch Brew was never about just building products. It’s about enhancing the experience of social golf — the rounds that are more about laughs, stories, and good drinks than scorecards. From our first can holder to now launching apparel, every product we make is designed to elevate the moments between shots.
With no background in engineering or fashion — just a stubborn belief that golf should be more fun — we’ve created a brand that lives on the bags, backs, and beers of a new generation of golfers. Clean design, effortless function and looking cold on the course - this is what we have always aimed to achieve.
Future plans
We’re just getting warmed up. Scratch Brew may have been born on the course, but it's built for much more. What started as a simple idea to make golf more enjoyable has grown into a movement — and we’re expanding beyond basic golf gear.
From limited-edition apparel drops to future drink collabs, we’re hope to build a full lifestyle around the culture of social golf. The kind where the beers matter just as much as the birdies, and where style, humour, and community take centre stage.
We aspire to team up with golf clubs, uni societies, and events across the UK to get Scratch Brew into the hands of players who get it. Whether it’s pouring our own drinks into custom cans, or showing up at scrambles and socials — we’re making it easier and cooler to bring your mates together on the course.
Our goal? To redefine what golf can look like for a new generation. More chilled, more inclusive, more real. We’re not chasing tradition — we’re designing a route that fits the players who just want to have a laugh like us
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Scratch Brew isn’t just a brand. It’s a mindset. And if you’re out there rocking the tee, beer in hand, mates by your side — then you’re already living it.